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Reigning the Markets: 4 Most Influential Analytics Leaders of 2018

Data analytics in India is grabbing attention. Data and analytics, together, they play a key role in delivering business opinions, which are high-yielding and relatively new. At the helm of such robust data analytics growth are leaders from numerous organizations who introspect into data to conjure up decisions as a seamlessly as possible. They are masterminds in the world of data analytics.

Reigning the Markets: 4 Most Influential Analytics Leaders of 2018

Here, we will talk about 4 most influential analytics leaders who acted as pioneers of bringing in newer technologies and life-changing innovations into the field of analytics, machine learning, artificial intelligence and big data across diverse domains.

Debashish Banerjee, Managing Director, Deloitte Analytics

With 17 years and more experience in predictive modeling, data analytics and data science, Mr. Banerjee’s extensive contribution in the fields of actuarial risk, data mining, advanced analytics and predictive modeling in particular is phenomenal. He started his career with GE, and initiated and headed insurance analytics, pricing and reserving team of GE, India – one of the firsts in India.

In 2005, he shifted to Deloitte with a mission to initiate the advanced analytics and modeling practice in India, through which he manages and offers leadership support to the Deloitte Consulting’s Data Science practices that stresses on AI, predictive modeling, big data and cognitive intelligence. He mostly worked in marketing, customer and HR domains.

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Kaushik Mitra, Chief Data Officer and Head of Big Data & Digital Analytics, AXA Business Services (ABS)

Experienced for over 25 years in integrating analytics, technology and marketing worldwide, Kaushik Mitra dons a lot many hats. Besides assuming leadership roles for diverse domains, like AI, analytics, data science, business intelligence and modeling, Mr. Mitra is at present involved in driving an array of data innovation coupled with technology restructuring in the enterprise, as well as coordinating GDPR implementation in ABS.

Before joining ABS, he worked with Fidelity Investments in Bangalore, where he played a pivotal role in establishing their data science practice. Armed with a doctorate in Marketing from the US, he is a notable figure in the world of analytics and marketing, along with being a frequent speaker in Indian industry networks, like NASSCOM and other business forums.

Ravi Vijayaraghavan, Vice President, Flipkart

Currently, Ravi Vijayaraghavan and his team are working on how to leverage analytics, data and science to improve decision-making capabilities and influence businesses across diverse areas within Flipkart. Before joining Flipkart, he used to work as Chief Data Scientist and Global Head of the Analytics and Data Sciences Organization at [24]7.ai. It was here that he created, developed, implemented and optimized machine learning and analytics driven solutions. Also, he held important leadership portfolios at Mu Sigma and Ford Motor Company.

Deep Thomas, Chief Data & Analytics Officer, Aditya Birla Group

“Delivering nothing but sustained and rising profitability figures through potent digital transformation and leveraging data, business analytics, multi-disciplinary talent pool and innovative processes” – has been the work mantra of Deep for more than two decades. Being the Chief Data & Analytics Officer for Aditya Birla Group, he spearheads top of the line analytics solutions and frames organization-wide initiatives and tech-induced programs to enhance business growth, efficiencies and productivity within an organization.

Initially, he headed Tata Insights and Quants, the much acclaimed Tata Group’s Big Data and Decision Science Company. Apart from this, he held a variety of leadership positions in MNCs like Citigroup, HSBC and American Express across US and India to boost global digital and business transformation.

This article has been sourced from – https://analyticsindiamag.com/10-most-influential-analytics-leaders-in-india-2018

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How India is driving towards Data Governance

Data is power – it’s the quintessential key to proper planning, governance, policy decisions and empowering communities. In the recent times, technological expansion is found to be contributing immensely towards ensuring a sustainable future and building promising IT base. Robust developments in IT related services have resulted into key breakthroughs, including Big Data, which as a result have triggered smooth data governance.

How India is driving towards Data Governance

According to a NASSCOM report, India’s analytics market is expected to grow from $1 billion to $2.3 billion in the year 2017-18. However, the fuller benefits of data analytics are yet to be channelized by the public sector.

In a varied country like India, data collection is a lengthy procedure. At present, information is being collected by various government departments straight from Panchayat levels to state levels. Though, most of the data remains trapped within department walls, it is largely used to pan out performance reports. Also, certain issues in timely collection of data pops up, while sometimes the quality of data collected becomes questionable, hence delaying the entire analysis.

 

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Quality data plays an integral role, if analyzed properly at the proper time. They can be crucial for decision-making, delivery of services and important policy revisions. As a matter of fact, last year, Comptroller and Auditor General (CAG) initiated Centre for Data Management and Analytics (CDMA) to combine and incorporate relevant data for the purpose of auditing. The main purpose here is to exploit the data available in government archives to build a more formidable and powerful Indian audit and accounts department.

Indian government is taking several steps to utilize the power of data – Digital India and Smart Cities initiatives aim to employ data for designing, planning, managing, implementing and governing programs for a better, digital India. Many experts are of the opinion that government reforms would best work if they are properly synchronized with data to determine the impact of services, take better decisions, boost monitoring programmes and improve system performances.

Open Data Policy is the need of the hour. Our government is working towards it, under the jurisdiction of the Department of Information and Technology (DIT) to boost the perks of sharing information across departments and ministries. Harnessing data eases out the load amongst the team members, while ensuring better accountability.

Tech startups and companies that probe into data and looks for solutions in data hoarding and analytics to collect and manage complicated data streams need to be supported. The government along with local players should encourage citizens to help them in collecting adequate information that could help them in long-run. India is walking towards a rapid economic development phase, where commitment towards information technology, data governance and open-source data is of prime importance. For the overall economy, bulk investments in capacity building, technology implementation and data-facilitating structures should be considered and implementable to bring plans and participation into place to hit off a better tech-inspired reality.

For data analyst certification in Delhi NCR, drop by DexLab Analytics – it’s a prime data science online training centre situated in the heart of Delhi.

The original article appeared on – https://economictimes.indiatimes.com/small-biz/security-tech/technology/indias-investment-in-big-data-will-ensure-governance/articleshow/57960046.cms

 

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How This Bengaluru Startup Is Using AI to Detect Early Stage Breast Cancer in Women

The World Health Organization says – one out of two women diagnosed with breast cancer dies within five years in India. In the US, the fatality is less than one out of five, and in China, one out of four. Shortages of technology for early detection and radiographers coupled with the expense of regular screening, which normal people find too expensive to afford in India have led to an increasing number of breast cancer cases of late. Today, breast cancer has outstripped cervical cancer as the major cause of cancer death among women in this country.

 
How This Bengaluru Startup Is Using AI to Detect Early Stage Breast Cancer in Women
 

A Bengaluru-based tech startup and the brainchild of Geetha Manjunatha (CEO) and Nidhi Mathur (COO), NIRAMAI offers breast cancer screening solution by combining artificial intelligence, machine learning and cloud. It aims at tackling the issue of accessibility and expenses of breast cancer screening. These two dynamic women had seen cancer very closely in their family and feel an emotional connect with anyone who is diagnosed with this deadly disease. This led to the conceptualization of NIRAMAI, which means BEING WITHOUT DISEASES in Sanskrit. Also, it’s an acronym for “Non-Invasive Risk Assessment through MAchine Intelligence”.

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The Working Principle

The breast cancer screening solution by NIRAMAI is non-invasive, non-contact and non-radiation process of detecting early stage breast cancer amongst women of all ages. The deep technology that it claims to have patented is Thermalytix technology – a fusion of top-grade machine learning algorithms over thermal images.

“Thermography is well known to sense earliest signs of cancer. However, traditional manual interpretation of a thermogram has not been accurate enough to become accepted as a standard of care. Interpreting 400000 colour values in thermograms and to diagnose breast abnormality is a huge cognitive overload to a radiologist – use of machine learning enables automated analysis and helps in better interpretation of thermal images and considerably improves the overall accuracy of diagnosis”, says Geetha, one of the cofounders of NIRAMAI.

The working mechanism of screening in NIRAMAI is quite simple, and effective. The women who want to get screened need to relax for the first 10 minutes before taking up the test. Then a high resolution thermal sensor is kept at a distance of 3 feet from her to measure the temperature distribution on her chest and generate thermal images. Next, the NIRAMAI software scans these thermal images to automatically initiate a screening/diagnostic report and hands over a radiologist-certified report to the women. The test is performed in a highly intimate manner, the women undertaking the screening is neither touched nor seen by anyone.

“This is unlike mammography which is based on X-Ray and is recommended for women above 45 years only once in 2 years. It is also noncontact and doesn’t require any breast compression; hence not painful. Since the equipment is very portable, it is amenable to be used in outreach programs being a rural camp or urban corporate screening,” she shares.

Overcoming challenges

In healthcare space, analytics and AI are dubious topics. It takes a lot to coax a doctor to use an AI tool as an aid in his diagnostic procedure – countless discussions, several experimental trials and after a lot of effort, NIRAMAI could finally step into and create a niche of their own.

Another challenge was to have an edge over their competitors, who once knew that they are out with a revolutionizing technology, would like to sell everything to copy that. For that, they have armed themselves with 10 patents in this area, which is somewhat protecting them from other players.

Since breast cancer is a big health issue in India, the NIRAMAI team feels that it is extremely important for women to go for regular screening. It is safe and in most cases, early detection helps keep cancer at bay.

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Some parts in this blog have been sourced from:

https://analyticsindiamag.com/this-women-led-startup-is-using-ai-thermal-imaging-to-detect-breast-cancer

https://www.techinasia.com/startup-patented-ai-tech-breast-cancer-screening

 

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Data Analytics: The Key to Track and Curb Leakages in GST

Though our country may have got a One Nation, One Tax Policy, in the face of GST, its revenue collection figures are not so encouraging. In the beginning, GST revenue collection for the first three months went over 90000 crore, but the figures started dropping from October to 83346. And in November, it further slipped to 80808 crore. Since then, the figures mostly lingered around 86000 in the recent months.

 
Data Analytics: The Key to Track and Curb Leakages in GST
 

The Union Ministry of Finance had to figure out the reason of this discrepancy, the reason behind such huge revenue leakage in GST collection before it’s too late, and for that data analytics came to the rescue. After carrying out a thorough analysis, on its 26th meeting on Saturday, GST Council discovered several major data gaps between the self-declared liability in FORM GSTR-1 and FORM GSTR-3B.

 

Highlighting the outcome of basic data analysis, the GST Council stated that the GST Network (GSTN) and the Central Board of Excise and Customs have found some inconsistency between the amount of Integrated GST (IGST) and Compensation cess paid by importers at customs ports and input tax credit of the same claimed in GSTR-3B.

 

 

“Data analytics and better administration controls can help solve GST collection challenges” – said Pratik Jain, a national leader and partner, Indirect Tax at PricewaterhouseCoopers (PwC).

 

He added, “Government has a lot of data now. They can use the data analytics to find out what the problem areas are, and then try and resolve that.” He also said that to stop the leakage, the government need to be a lot more vigilant and practice better controls over the administration.

 

Moreover, of late a parliamentary committee has found that the monthly collection from GST is not up to the mark due to constant revisions of the rates, which has undoubtedly affected the stability of the tax structure and had led to an adverse impact for trade and business verticals.

 

 

“The Committee is constrained to observe the not-so-encouraging monthly revenue collections from GST, which still have not stabilised with frequent changes in rates and issue of notifications every now and then. Further, the Committee is surprised to learn that no GST revenue targets have been fixed by the government,” said M Veerappa Moily, the head of Standing Committee on Finance and a veteran Congress leader in a recent report presented in the Parliament.

 

The original article appeared inanalyticsindiamag.com/government-using-data-analytics-to-track-leakages-in-gst/

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The role of Big Data Analytics in the World of Media and Entertainment

The role of Big Data Analytics in the World of Media and Entertainment

A reverberating revolution is on the go in the media industry. Reason: thorough digitization and data-driven marketing.

A seamless amalgamation between digital and analytical solutions is transforming versatile media platforms across the globe. Not only does it help in curating more personalized content for its niche audiences, but also bolsters newer capabilities, such as master data management for digital assets and improved customer engagement programs.

Is Big Data Big Enough?

Facebook gathers and processes more than 500 TB of data every day.

Google processes 3.5 billion requests every day.

Amazon records 152 million customer purchase data every day.

With the rise of digitization, media and entertainment companies are leveraging big data technology like no other for better customer engagement.

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Here are a few examples showing how media companies are using the power of big data:

In predicting audience preference

Large chunks of data helps in predicting and understanding the demand of audiences – right from the genre of shows and music they like to content selection for a given age group or for different channels.

Better acquisition and retention

Any day, big data help to fathom the reasons why consumers subscribe or unsubscribe a particular channel. It aids companies in developing robust promotional and product strategies to attract and retain more loyal user base. Social media data also lend a helping hand to enhance consumer interest.

Content revenue generation and new product development

With the power of accurate and productive data, media houses incentivize consumer behavior and while doing so, they understand the true market value of the content generated.

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How Media Uses Data Anaytics?

Netflix

Netflix assimilates large chunks of viewership data, with which it performs an in-depth analysis of viewer’s behavior for millions of viewings of shows. The analysts conduct thorough research on the attributes and qualities of data about consumers to know which show is the most popular. This analysis also helps them know how long viewers are watching a program or season or any individual show. Hence, in this way it outbids its competitors and owns rights to showcase blockbuster hits.

Bollywood

Talking about our very own Bollywood, SRK’s Chennai Express used big data and analytics to boost social media presence and digital marketing endeavors. And, no wonder, it smashed the box office records of 2013. It became such a raging success that the IT services company Persistent Systems released a statement saying, “Chennai Express related tweets generated over 1 billion cumulative impressions and the total number of tweets across all hashtags was over 750 thousand over the 90-day campaign period.”

This is a single instance. Many other bigwig producers have time and again collaborated with cutting edge big data analytics firms to better understand consumer trends and drive customer engagement.

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Conclusion

Big Data is a surefire boon for media and entertainment houses; it helps companies to solve crucial questions about consumers, things they like, content they feed in, and shows they treasure. Moreover, it aids in tracking clicks, shares and views across multiple devices and media platforms.

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Big Data, Hadoop and Cloud: The Looming Challenges and How to Peg Them?

Big Data, Hadoop and Cloud: The Looming Challenges and How to Peg Them?

Data is regarded as the “new oil” in the industry – though you can’t fill your car’s gas tank with binary digits, but yes, you can definitely think of driving an autonomous car with data. Self-driven cars are a reality now!

About 10 years ago, with the advent of big data hype, organizations, big and small joined the bandwagon involving data so as not to miss out the ‘next big thing’. The whole thing started with the ‘data land grab’ phase. Next came the delineation phase, in which industry started chalking out clearly big data boundaries and where it has to be applied. After this, we have moved into an efficiency phase – whereby we extract the maximum out of data by merging right expertise with the right technology.

Notwithstanding all the exciting stuffs surrounding big data, many challenges have even come out during the delineation phase and they still continue to cripple company functioning. So, here we will talk about the challenges faced and ways to tackle them…

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Big Data Challenges

Now, it’s the time for humongous volumes of unstructured data – companies have as a result shifted their focus from traditional big data storage solutions to more agile, cost-efficient open source strategies like Spark and Hadoop. Navigating through a turbulent sea of big data tools is another daunting task in itself, so here we will address the issue of Hadoop challenges only.

Though Hadoop has solved a multitude of data problems, yet its implementation and management is a difficult task, and ends up causing more problems than doing good. Also, scaling Hadoop on premise is a taxing procedure, involving a lot more investment in physical infrastructure – for this, many companies are turning towards cloud-based Hadoop solutions because they are agile and less complicated to use.

Cloud Migration Challenges

Cloud-based solutions help companies maneuver in a more agile manner, while enhancing their data needs. This acts as a robust solution to the issue of adding more on-prem infrastructure over time, but as it’s said, there’s no gain without pain – migrating data analytics to a purely cloud infrastructure has its own cons.

The biggest challenges associated with cloud network are related to reliability, performance, scalability and accessibility of data. Data security also remains a matter of concern – a handful number of recent high-profile data breaches have made us vulnerable, while showing on our face how less protected we are in the digital world.

How To Tackle the Emerging Challenges?

Think beyond today! Companies need to make their headstrong big data solutions future proofed, because no one likes to do the same thing again and again in a time span of two-three years. If you are incorporating steady solutions today, make sure they stay in practice for the coming 5-10 years or so.

As we have mentioned earlier, Hadoop implementation and management is not as easy as it sounds, and gaining access to a deft pool of experts who understands the intricacies of Hadoop has become the need of the hour. This means, make sure you choose the right internal talent pool and work with uber talented experts.

Now, when it comes to ensuring data security over cloud infrastructure, make sure you think beyond the perimeter security, focus on identifying sensitive data, both structured and unstructured and then secure it in a Hadoop lake just the way it’s ingested. This will help you closely monitor cloud data sources and check violations right from the start.

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3 Ways to Increase ROI with Data Science

3 Ways to Increase ROI with Data Science

In 2018, companies have decided to invest $3.7 trillion on machine learning and digital transformation so as to embrace a promising return on that sizeable investment for professionals involved in managerial roles. Nevertheless, 31% of the companies using the potent tools of machine learning and data science are not yet tracking their ROI or are in no mood to do so in the near future.

But to be on the side, ROI is very crucial for any business success – if you fail to see the ROI you expect from data science implementation, look into bigger and complex processes at work – and adjust likewise.

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Take cues from these 3 ways, explained below:

Implementing data science strategy into C-Suite

According to Gartner, by next year 90% of big companies would hire a Chief Data Officer, a promising role that was almost nonexistent a few years ago. Of late, the term C-Suite is gaining a lot of importance – but what does it mean? C-Suite basically gets its name from a series of titles of top level executives who job profile name starts with the letter C, like Chief Executive Officer, Chief Financial Officer, Chief Operating Officer and Chief Information Officer. The recent addition of CDO to the C-Suite has been channelized to develop a holistic strategy towards managing data and unveil new trends and opportunities that the company has been attempted to tab for years.

The core responsibility of a CDO is to address a proper data management strategy and then decode it into simple, implementable steps for business operations. Its prime time to integrate data science into bigger processes of business, and soon company heads are realizing this fact and working towards it.

Your time and resources are valuable, don’t waste them

Before formulating any strategy, CDOs need to ensure the pool of professionals working with data have proper access to the desired data tools and support or not. One common problem that persists is that the data science work that takes place within an organization is done on silo, and therefore remains lost or underutilized. This needs to be worked out.

Also, besides giving special attention on transparency, data science software platforms are working towards standardizing data scientists’ efforts by limiting their resources for a given project, thereby ensuing cost savings. In this era of digitization, once you start managing your data science teams efficiently, half the battle is won then and there.

Stay committed to success

Implementing a sophisticated data science model into production process can be a challenging, lengthy and expensive process. Any kind of big, complicated project will take years to get completed but once they do, you expect to see the ROI you desire from data science but the journey might not be all doodle. It will have its own ups and downs, but if you stay committed and deploy the right tools of technology, better outcome is meant to happen.

In a nutshell, boosting of ROI is crucial for business success but the best way to trigger it would be by getting a bird’s eye view of your data science strategy, which will help in predicting success accurately and thus help taking ROI-supported decisions.

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Why Your Business Needs a Chief Productivity Officer: 5 Reasons Explained

For smooth use of technology, businesses look forward to CIOs. But that’s so passé now. This position is now losing its relevance more and more, as other notable features like migration of business applications and storage on the cloud are enhancing their capabilities.

 
Why Your Business Needs a Chief Productivity Officer: 5 Reasons Explained
 

As such, a new business position: Chief Productivity Officer (CPO) is sprouting out – this job profile dictates all the services, while ensuring your organization meets every goal.

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How Data Scientists are Merging Professional and Personal Resolutions for a Career Boost in 2018

The beginning of a year comes with a wide stream of promises! Some decide to work on their physique, while others look forward to visit a new country, but budding data scientists are found thinking of something else.

How Data Scientists are Merging Professional and Personal Resolutions for a Career Boost in 2018

Here goes a chart down of what goes on in a mind of a data scientist, who could stare for hours at the computer screen pondering which code or query to run…

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