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Data to Fill in the Gaps: Using Data Analytics to Seek Retail Advantage

Retailers need to know their customers well – who they are, what stuffs they like to buy, how they would pay and what they think about the product or service. The best part is that there’s an ocean of data now available to fill in the gaps. Every time a customer visits the store, a long trail of customer data churns out for the retailers to explore.

 
Data to Fill in the Gaps: Using Data Analytics to Seek Retail Advantage
 

With the help of this data, the retailers improve sales figures, customer service and interaction and their product offerings. Leveraging data is crucial. According to Gartner, retailers seek advanced analytic capabilities to shine bright in this age of digitized market solutions.

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Google Is All Set to Wipe Off Artificial Stupidity

Google Is All Set to Wipe Off Artificial Stupidity

Well, human-AI relation needs to improve. Amazon’s Alexa personal assistant is operating in one of the world’s largest online stores and deserves accolade as it pulls out information from Wikipedia. But what if it can’t play that rad pop banger you just heard and responds saying “I’m sorry, I don’t understand the question,”!! Disappointing, right?

All revered digital helpmates including Google’s Google Assistant and Apple’s Siri are capable of producing frustrating coups that can feel like artificial stupidity. Against this, Google has decided to start a new research push to realize and improve the existing relations between humans and AI. PAIR, for People + AI Research initiative was announced this Monday, and it would be shepherded by two data viz crackerjacks, Fernanda Viégas and Martin Wattenberg.

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Virtual assistants don’t like to be defeated – they get infuriated when they fail to perform a given task. In this context, Viégas says she is keen to study how people outline expectations regarding what systems can and cannot outperform a command – which is to say how virtual assistants should be designed to prick us toward only asking things that it can perform, leaving no room for disappointment.

Making Artificial Intelligence more transparent among people and not just professionals is going to be a major initiative of PAIR. It also released two open source tools to help data scientists grasp the data they are feeding into the Machine Learning systems. Interesting, isn’t it?

The deep learning programs that have recently gained a lot of appreciation in analyzing our personal data or diagnosing life-threatening diseases is of late said to be dubbed as ‘black boxes’ by polemicist researchers, meaning it can be trickier to observe why a system churn out a specific decision, like a diagnosis. So, here lies the problem. In life and death situations inside clinics, or on-road, while driving autonomous vehicles, these faulty algorithms may pose potent risks. Viégas says “The doctor needs to have some sense of what’s happening and why they got a recommendation or prediction.”

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Google’s project comes at a time when the human consequences of AI are being questioned the most. Recently, the Ethics and Governance of Artificial Intelligence Fund in association with the Knight Foundation and LinkedIn cofounder Reid Hoffman declared $7.6 million in grants to civil society organizations to review the changes AI is going to cause in labor markets and criminal justice structures. Similarly, Google announces most of PAIR’s work will take place in the open. MIT and Harvard professors Hal Abelson and Brendan Meade are going to join forces with PAIR to study how AI can improve education and science.

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Closing Thoughts – If PAIR can integrate AI seamlessly into prime industries, like healthcare, it would definitely shape roads for new customers to reach Google’s AI-centric cloud business destination. Viégas reveals she will also like to work closely with Google’s product teams, like the ones responsible for developing Google Assistant. According to her, such collaborations are great and comes with an added advantage, as it keeps people hooked to the product, resulting in broader company services. PAIR is a necessary shot to not only help push the society to understand what’s going on between humans and AI but also to boost Google’s bottom line.

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More Than Fifty Percent Companies Lack Required Tools and Investment for Efficient Business Analytics

More Than Fifty Percent Companies Lack Required Tools and Investment for Efficient Business Analytics

Fifty-nine percent of the companies around the world are not using Predictive Models or Advanced Analytics – says Forbes Insights/Dun & Bradstreet Study.

A recent study by Forbes Insights and Dun & Bradstreet, “Analytics Accelerates Into the Mainstream: 2017 Enterprise Analytics Study,” elucidates the ever-increasing indispensable role that analytics play in today’s business world, all the way from devising strategies to operations. The gloomy Forbes study highlights the crucial need for immediate investment, implementation and prioritization of analytics within companies.

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The survey was carried on more than 300 senior executives in Britain, Ireland and North America and the report illuminates that the leading corporate giants need to invest more on the people, the processes they use and technologies that authorize decision support and decision automation.

Bruce Rogers, chief insights officer at Forbes Media was found quoting, “This study underlines the need for continued focus and investment,” he further added, “Without sophisticated analysis of quality data, companies risk falling behind.”

“All analytics are not created equal,” said Nipa Basu, chief analytics officer, Dun & Bradstreet.  She explained, “This report shows a critical opportunity for companies to both create a solid foundation of comprehensive business data – master data – and to utilize the right kind of advanced analytics. Those that haven’t yet begun to prioritize implementation of advanced analytics within their organizations will be playing catch-up for a long while, and may never fully recover.”

 

Key findings revealed:

Need for tools and best practices

Though data usage and consumption growth brags about success, little sophistication is observed in how data are analysed. Only 23% of the surveyed candidates are found to be using spreadsheets for all sorts of data work, while another 17% uses dashboards that are a little more efficient than spreadsheets.

The survey says mere 41% rely on predictive models and/or advanced analytical and forecasting techniques, and 19% of the respondents implement no analytical tools that are more complicated than fundamental data models and regressions.

Skill deficiency stalling analytics success

Twenty seven percent of respondents diagnosed with skill gaps as a major blocker between current data and analytics efforts. Fifty two percent were found to be working with third-party data vendors to tackle such lacks of skills. Moreover, 55% of the surveyed contestants said that third-party analytics partners performs better than those who works in-house, exhibiting both a shortage of analytics capabilities among in-house analysts and a dearth in skilled workers.

Investment crunch

Survey respondents ticked lack of investment and problems with technology as the top hindrances to fulfilling their data strategy goals. Despite the increasing use of data, investment in deft personnel and technology is lagging behind.

CFO’s introspect into data for careful insights

According to the survey, 63% of those who are in the financial domains shared they are using data and analytics to discover opportunities to fund business growth. Further, 60% of the survey respondents revealed they rely on data to boost long-term strategic planning.

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Transformation of Smartphones with AI

Transformation of Smartphones with AI

Once a science fiction fantasy, Artificial Intelligence is today’s resonating reality. People are already relishing myriad advantages through advanced mobile apps and smart-forever smartphones.

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Supposedly, smartphones made our lives easier. Not only does it allows us stay in touch with our beloved ones 24/7 but also allow us easy accessibility to a humungous amount of information over the internet, help us reach our designated destinations, play games, watch movies, check mails, and lot more.. And in the thick of all the telltales of new cameras and additional storage, AI is bringing in a poignant change in the realm of smartphone technology, which will impact our lives immensely.

Integrating AI with apps

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How would you feel when your phone opens INSTAGRAM, before you tapped on it? You will be elated! Isn’t it? We are already witnessing some basic versions of above-mentioned technology on some phones where the most-used apps pop up on the top of the screen. It’s no more a thing from a science fiction novel; Google Now would know everything about you – the way you use your phone, when you call your home, when you need to tap open a map app, or even the exact moment you feel like taking a photo. No more you have to arrange your home screen icons or click on the apps you need, because whenever you will unlock your phone, the app you want to open will launch automatically.

Mark your steps with AI

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 On the other hand, if we talk about mapping systems, you must have already come by Apple maps and Google maps that can predict your next whereabouts, based on past searches and destinations put into. In the near future, this technology will get cleverer intellectually. Making decisions based on your preferred routes, the type of public transport you board, how you react when you are stuck in traffic won’t be a tad difficult, provided Google has all the information it needs about you.

Say Hi to a digital assistant

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Do you wonder at times, what if your phone becomes your best friend? Though it may sound creepy at first, but this is exactly the way towards which Artificial Intelligence is heading to. Digital assistants will be more like your best buddy who will be beside you on your happiest and worst days. If you feel stressed at work, your digital assistant will know how to uplift your mood or what kind of music to play to make you better..  

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FELICITATIONS to the Personal assistant app

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How about having an inbuilt personal assistant app to do the flight bookings or order some selected items from your shopping cart? Sounds cool! From restaurant bookings and comparing gas-energy prices to sending smart replies, this personal assistant using the bounties of AI excels on a bouquet of jobs.

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Fulfilling software programs like Cortana, Siri and Google Now have already started bridging the gap between them and real-life personal assistants. In the future, this gap will further be lessened and these apps will finally be able to do many smart functions.

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ETL and ETL Testing: The Concepts Explained

In this New Age, businesses pay maximum attention in collecting customer and transactional data. Businesses with draconian financial reporting and persistent audit requirements look up to ETL, as it offer an organized and integrated solution instead of relying on other apparent solutions like Hadoop.

 

 

ETL and ETL Testing: A Detailed Evaluation

 From Visually.

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Conducting Intensive Workshops – A Holistic, Exhaustive and Multidimensional Approach to Learning

Knowledge was scattered treasure; education organized it into art, commerce and science.

― Amit Kalantri – a magician, mentalist and an author

 

Conducting Intensive Workshops – A Holistic, Exhaustive and Multidimensional Approach to Learning

 

St. Stephen’s College, Delhi presents the magnanimous Academic Conclave 2017 – an initiative to endorse intellectual exuberance of the college and to strengthen interdisciplinary education across myriad fields of study. Often, the term ‘Academics’ is misinterpreted as ‘boring’ but once you attend this stellar event, you will definitely get a sneak peek of a perfect amalgamation of enthusiasm and comprehensive knowledge offered to the up-and-coming scholars of India. The intent is to establish a common accessible platform for incubation of ideas, interaction of thoughts and infestation of intellectuality and what can be better than host interactive workshop sessions! Besides lectures and keynote addresses, workshops are being conducted to encourage an easy interaction between the students and stalwarts of specific domains.

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Data Analytics for the Big Screen

Can the film industry leverage more on data analytics?

Film making as an industry is as dependent on good marketing as it is on good content.

Data Analytics for the Big Screen

And it is here that data analytics comes to the picture, for not only does it govern marketing strategies of a Studio but in future it might govern the creative half as well.

For a conventional Hollywood blockbuster, an average of $70 Million are spent within 10-12 weeks and data analytics might direct us as to how much cash needs to be spent and where. Nowadays companies such as IBM are experimenting with Deep Sentiment Analysis, which tries to gauge the market sentiment by listening to the constant stream of content being posted by the users in a given area. The data comes from all sorts of sources, both structured and unstructured, which then needs to be cleaned before gaining any actionable insights from it. Nowadays, companies are working towards developing Market Optimisation Models where they can use historical data to create models, which are then fed current data in order to guide marketing budget allocation decisions. Another way studios are using data analytics is to predict market reaction in USA and Europe by analysing moviegoer’s reaction to the initial run of the movie (usually in smaller markets of Asia). They then proceed to rebrand/improve its offering to make it more ‘commercial’ for a given region.


But does this seemingly endless data and ever improving predictive model point towards a future, where Big Data might tell writers what to write, directors how to direct and actors how to act? If the answer is in affirmative, then are we diluting cinema as an artistic medium? Studios, such as Netflix have now extracted about 70,000 unique characteristics from its movie collection, and now they are analysing how the presence/absence of a characteristic has an impact on the movie revenue/rating/viewing. It then uses these findings to develop and fine-tune the shows it will produce in future. This increasingly ‘scientific’ manner of developing movies is taking over at other studios as well, along with experts fearing that this practice might lead to the industry losing its experimental and creative edge.

With proved benefits, including increased revenue and minimal risk, it is imperative for studios to invest into Data Analytics. It has become imperative to design their marketing strategy using this mine of user data to make their offerings economic, popular, efficient and successful.

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Facebook is planning to evaluate its quest for generalised AI

Facebook Artificial Intelligence Researchers

A major misconception about artificial intelligence is the fact that today’s robots possess a very generalized intelligence, however, we are fairly efficient in leveraging large datasets to accomplish otherwise complex tasks. Nevertheless we still fail and fall flat at the prospect of replicating the breadth of human intelligence.

Care to contribute to AI development in today’s world? Then take up a Machine Learning course online with us. But in order to move forward a generalized intelligence, Facebook is ensure that we know how to evaluate the process. In a recently released paper, Facebook’s AI research (FAIR) lab has outlined just that as a part of its CommAI framework.

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We will need our systems to be able to communicate and will be able to learn through language effectively even when they lack in context and discussing thing in undefined terms.

Furthermore, such systems should be capable of learning up new skills, fairly simply. As per Facebook this skill set is called “learning to learn”. Present machine learning models may be trained on data and be used for classifying defined objects. We can also make use of transfer learning to quickly adapt a model to achieve the same task on the new data, however our machines cannot completely teach themselves without heavy to moderate intervention from the developers.

It is in general agreed upon, that in order to generalize across several tasks, a program should be capable of compositional training. And that is of storing and recombination solutions to sub-problems across the different tasks, as per the team from Facebook.

As per Facebook they consider these capabilities to be of more of a prerequisite to being a generalized AI than the true Turing test. Alan Turing created the original Turing test in the 1950s. It is usually understood to be a means of assessing machine learning intelligence with respect to human intelligence.

However, with the maturation of the field of Ai the Turing test has lost a lot of its relevance. Facebook hopes to offer a nice alternative way to think about the necessary requirements of a modern generalized AI which should be less of a research distraction than the more rigid Turing Test.

The team at FAIR which include – Marco Baroni, Armand Joulin, Allan Jabri, Germán Kruszewski, Angeliki Lazaridou, Klemen Simonic and Tomas Mikolov have also developed another open source platform for the testing and training of AI systems.

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Tigers will be safe in the hands of Big Data Analytics

Once again, good news is in the air for our very own ‘Big Cats’. The very recent reports on Tiger Census have proudly announced the incredible rise in the number from 1,706 to 2, 226 since 2010, when the counting started.

 
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The previous years have seen the major downfall in the number owing to reasons like poaching, environmental degradation, dwindling habitats and of course man- nature conflict . But in contrast, the combined efforts put forwarded by local communities, conservationists and the Government has resulted in the upliftment, as stated by Marco Lambertini, Director General of WWF International.

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