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Branding Can Get Smarter With Data Science

Branding Can Get Smarter With Data Science

In the competitive world of business, branding plays a pivotal role in making sure that your company can rise above the noise and be noticed. The concept of branding thrives on the dual power of brand recognition and brand recall meaning the customer’s ability to identify your brand among a host of other similar products.

 Creating brand awareness is a crucial task for any business done through carefully measured and planned strategies. Familiarizing the audience with a specific brand takes time and apt utilization of all available communication platforms.

What role data science can play in devising branding strategy?

The emergence of online shopping, as well as the proliferation of communication channels, are making the job complicated for marketers, along with the explosion of information sources causing an exponential increase in data generation. The large data if assessed correctly can reveal useful information regarding customers and allow them to make data-driven branding strategies. Data Science training is required for enabling the professionals to help companies assess valuable data.

Handling this vast data can baffle any seasoned marketing team, but, with the application of data science tools and techniques manipulating and extracting valuable information becomes easier. Not just that, but, the marketing team now has the power to peek into customer preferences to angle their branding strategy the right away to make their imprint on the customer’s mind.

So, here is how branding is getting smarter

Personalized messages

 Data science allows the marketers to assess the customer data spread across various channels including social media platforms. When analyzed this data points the marketers towards the customers’ buying habits, preferences, and they can develop a message for individual customers keeping these preferences in mind.  Marketing personnel having undergone customer market analysis courses would be able to guide their team better.

When a brand approaches a specific customer with recommendations specifically tailored to their preferences they tend to return to that brand. Furthermore, it also helps them to find reasons why the customers change buying decision midcourse and leave a site, or, product page. Data analysis will assess that behavior and offer insight.

 Another factor to consider here is that the marketing team can also find the errors in their previous marketing campaigns contained in past data through the right analysis.

Shaper social media strategy

Accessing social media platforms to target customers is a strategy all marketers resort to, after all, a huge chunk of their target audience spends a significant amount of time here. However, creating content and aiming it randomly at all platforms or, some platforms based on guesswork can go for a toss.

Data collected regarding social media usage patterns of customers can point the strategists towards the platforms to invest in. A certain section of their targeted customers might spend time on Twitter, while another segment might veer towards Instagram. So, identifying those platforms for specific segments and delivering content accordingly needs data-backed insight. Assessing data patterns can help marketers position their brands on the right platform.

 Delivering the right content

Brands reach out to the target audience via different types of content that they promote across various channels to gain customer attention and push their brand identity. However, their strategy is often very loosely based on an assumption that might go wrong. Engaging the customer gets a lot easier if the team puts the data-driven insight into their content marketing plan.

Data regarding customer age, gender, personal interests, the time they spend over different types of content and what they retweet, or, share on their timeline matters. The team can gain a perspective analyzing the search data of customers to understand what they are looking for and what kind of content resonates with which demographic.  Data analysis can solve this entire puzzle and enable the team to devise a content marketing strategy accordingly.

When the customers find that a specific brand has the answers to their queries and offers meaningful information they will naturally gravitate towards it.

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Assess brand performance

Application of data science tools can not only lead towards measuring customer behavior but also allow the company to assess its performance. Data could reveal valuable information regarding the bounce rate, the social media image of the brand, customer reviews all of that to point out the problem areas that need immediate attention.

The insight gained from the data could help the team to collaborate with other teams to work on the problem areas and make changes. This does send out a positive message regarding the brand which continuously works to improve itself.

Understanding the value of data is vital for any brand wishing to win customers’ hearts. Applying data science tools to process this data requires skill. Companies should invest in building a team comprising data scientists, analysts to get the job done. They can also train their personnel by sending them to Data analyst training institute.

 


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Funnel Activation for Visual Recognition: A New Research Breakthrough

Funnel Activation for Visual Recognition: A New Research Breakthrough

The latest research work in the field of image recognition led to the development of a new activation function for visual recognition tasks, namely Funnel activation(FReLU). In this research ReLU and PReLU are extended to a 2D activation by adding a negligible overhead of spatial condition. Experiments on ImageNet, COCO detection, and semantic segmentation tasks are conducted to measure the performance of FReLU.

CNNs have shown advanced performances in many visual recognition tasks, such as image classification, object detection, and semantic segmentation.  In a CNN framework, basically two major kind of layers play crucial roles, the convolution layer and the non-linear activation layer. Both the convolution layers and activation layers perform distinct functions, however, in both layers there are challenges regarding capturing the spatial dependency. However, despite advancements achieved by complex convolutions, improving the performance of visual tasks is still challenging which results in Rectified Linear Unit (ReLU) being the most widely used function till date.

The research focused on two distinct queries

  1. Could regular convolutions achieve similar accuracy, to grasp the challenging complex images?
    2. Could we design an activation specifically for visual tasks?

1. Effectiveness and generalization performance

In a bid to find answers to these questions, researchers identified spatially insensitiveness in activations to be the main impending factor that prevent visual tasks from improving further.

To address this issue they proposed to find a new visual activation task that could be effective in removing this obstacle and be a better alternative to previous activation approaches.

How other activations work

Taking a look at other activations such as Scalar activations, Contextual conditional activations helps in understanding the context better.

Scalar activations basically are concerned with single input and output which could be represented in form of y = f(x). ReLU or, the Rectified Linear Unit is a widely used activation that is used for various tasks and could be represented as y = max(x, 0).

Contextual conditional activations work on the basis of many-to-one function. In this process neurons that are conditioned on contextual information are activated.

Spatial dependency modeling

In order to accumulate the various ranges of spatial dependences, some approaches utilize various shapes of convolution kernels which leads to lesser efficiency. In other methods like STN, spatial transformations are adaptively used for refining short-range dependencies for the dense vision tasks.

FReLU differs from all other methods in the sense that it performs better without involving complex convolutions. FReLU addresses the issues and solves with a higher level of efficiency.

Receptive field: How FReLU differs from other methods regarding the Receptive field

The size as well as the region of the receptive field play a crucial role in vision recognition tasks. The pixel contribution can be unequal. In order to implement the adaptive receptive field and for a better performance, many methods resort to complex convolutions. FReLU differs from such methods in the way that it achieves the same goal with regular convolutions in a more simple yet highly efficient manner.

Funnel Activation: how funnel activation works

FReLU being conceptually simple is designed for visual tasks. The research further delves into reviewing the ReLU activation and PReLU which is an advanced variant of ReLU, moving on to the key elements of FReLU the funnel condition and the pixel-wise modeling capacity, both of which are not found in ReLU or, in any of its variants.

2. Funnel activation

Funnel condition

Here the same max(·) is adopted as the simple non-linear function, when it comes to the condition part it gets extended to be a 2D condition which is dependent on the spatial context for individual pixel.  For the implementation of the spatial condition, Parametric Pooling Window is used for creating dependency.

Pixel-wise modeling capacity

 Due to the funnel condition the network is capable of generating spatial conditions in the non-linear activations for each pixel. This differs from usual methods where spatial dependency is created in the convolution layer and non-linear transformations are conducted separately. This model achieves a pixel-wise modeling capacity thereby extraction of spatial structure of objects could be addressed naturally.

Experiments

Evaluation of the activation is tested via experiments on ImageNet 2012 classification dataset[9,37].The evaluation is done in stages starting with  different sizes of ResNet. Comparisons with scalar activations is done on ResNets with varying depths, followed by Comparison on light-weight CNNs. An object detection experiment is done to evaluate the generalization performance on various tasks on COCO dataset containing 80 object categories. Further comparison is also done on semantic segmentation task in CityScape dataset. Difference of the images could be perceived through the CityScape images.

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4. Visualization of semantic segmentation

Funnel activation: ablation studies

The scope of the visual activation is tested further via ablation studies where each component of the activation namely 1) funnel condition, and 2)max(·) non-linearity are individually examined. The three parts of the investigation are as follows Ablation on the spatial condition, Ablation on the non-linearity, Ablation on the window size

Compatibility with Existing Methods

Before the new activation could be adopted into the convolutional networks, layers and stages need to be decided, the compatibility with other existing approaches such as SENet also was tested. The process took place in stages as follows

Compatibility with different convolution layers

Compatibility with different stages

Compatibility with SENet

Conclusion:  Post all the investigations done to test out the compatibility of FReLU on different levels, it could be stated that this funnel activation is simple yet highly effective and specifically developed for visual tasks.  Its pixel-wise modeling capacity is able to grasp even complex layouts easily. But further research work could be done to expand its scope as it definitely has huge potential.

To get in-depth knowledge regarding the various stages of the research work on Funnel Activation for Visual Recognition, check https://arxiv.org/abs/2007.11824.

 


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A Quick Guide to Data Visualization

A Quick Guide to Data Visualization

The growing significance of big data and the insight it imparts is of utmost significance. Data scientists are working round the clock to process the massive amount of data generated every day. However, unless you have been through Data Science training, it would be impossible for you to grasp even an iota of what is being communicated through data.

The patterns, outliers every single important factor that emerged through decoding must be presented in a coherent format for the untrained eyes. Data visualization enables the researchers to present data findings visually via different techniques and tools to enable people to grasp that information easily.

Why data visualization is so vital?

The complicated nuances of data analysis is not easier for anybody to understand. As we humans are programmed to gravitate towards a visual representation of any information, it makes sense to convey the findings through charts, graphs, or, some other way. This way it takes only a couple of moments for the marketing heads to process what is the trend to watch out for. 

We are used to seeing and processing the information presented through bars and pie charts in company board meetings, people use these conventional models to represent company sales data.

It only makes sense to narrate what the scientists have gathered from analyzing complex raw data sets, via visual techniques to an audience who needs that information to form data-driven decisions for the future.

So what are the different formats and tools of data visualization?

Data visualization can take myriad forms which may vary in the format but, these all have one purpose to serve representing data in an easy to grasp manner. The data scientist must be able to choose the right technique to relate his data discovery which should not only enlighten the audience but, also entertain them.

The popular data visualization formats are as follows

Area Chart
Bubble Cloud/Chart
 Scatter Plot
Funnel Chart
Heat Map
The formats should be adopted in accordance with the information to be communicated

Data scientists also have access to smart visualization tools which are

  • Qlikview
  • Datawrapper
  • Sisense
  • FusionCharts
  • Plotly
  • Looker
  • Tableau

A data scientist must be familiar with the tools available and be able to decide on which suits his line of work better.

What are the advantages of data visualization?

Data visualization is a tricky process while ensuring that the audience does not fall asleep during a presentation, data scientists also need to identify the best visualization techniques, which they can learn during big data training in gurgaon to represent the relationship, comparison or, some other data dynamic.
If and when done right data visualization  has several benefits to offer

Enables efficient analysis of data

In business, efficient data interpretation can help companies understand trends. Data visualization allows them quickly identify and grasp the information regarding company performance hidden in the data and enables them to make necessary changes to the strategy.

Identify connections faster

While representing information regarding the operational issues of an organization,  data visualization technique can be of immense help as it allows to show connections among different data sets with more clarity. Thereby enabling the management to quickly identify the connecting factors. 

Better performance analysis

Using certain visualizing techniques it is easier to present a product or, customer-related data in a multi-dimensional manner. This could provide the marketing team with the insight to understand the obstacles they are facing. Such as the reaction of a certain demographic to a particular product, or, it could also be the demand for certain products in different areas.  They are able to act faster to solve the niggling issues this way.

Adopt the latest trends

 Data processing can quickly identify the emerging trends, and with the help of data visualization techniques, the findings could be quickly represented in an appealing manner to the team. The visual element can immediately communicate which trends are to watch out for and which might no longer work.

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 Encourages interaction

Visual representation of data allows the strategists to not just look at numbers but, actually understand the story being told through the patterns. It encourages interaction and allows them to delve deeper into the patterns, instead of just merely looking at some numbers and making assumptions.

Data visualization is certainly aiding the businesses to gain an insight that was lost to them earlier. A data scientist needs to be familiar with the sophisticated data visualization tools and must strike a balance between the data and its representation. Identifying what is unimportant and which needs to be communicated as well as finding an engaging visual technique to quickly narrate the story is what makes him an asset for the company.  A premier Data analyst training institute can help hone the skills of an aspiring data scientist through carefully designed courses.

 


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Get Ready for a Rewarding Career in Data Science

Get Ready for a Rewarding Career in Data Science

With the big data field experiencing an exponential growth, the need for skilled professionals to sort, analyze data is also growing. Not just businesses but other sectors too are realizing the significance of big data to leverage their growth.

In order to move forward with confidence, big data can help. With digitization the amount of data being generated is also increasing and to process such vast amount of data skilled professionals are required.

The field is surely opening up for the young generation who needs the right blend of skill and passion to land high-paying jobs in the field. Help is available in the form of training institutes which offer cutting edge courses like big data training in gurgaon.

So how much data we are talking about here?

The amount of data that is generated now thanks to IOT, stands at more than 2.5 quintillion bytes of data and this amount is being generated everyday as per the sixth edition of DOMO’s report. By this current year it was estimated that every person will create 1.7MB of data every second.

With IOT being primarily the reason behind this data proliferation, we are looking at a huge data avalanche heading our way comprising mostly unstructured data.

All of the data generated along with past stock are of importance now as crucial sectors like banking, healthcare, communication, manufacturing, finance are being reliant on data to extract valuable information for taking pivotal decisions.

 A Data analyst training institute can be of immense value as they take up the responsibility of shaping data skills of the professionals needed by these sectors.

The expanding field of data requires data experts

Processing through mountains of unstructured data, cleaning it, preparing it for further processing and then analyzing it to find pattern takes skill which could be attained by pursuing Data science using python training.

As per survey findings, there is a huge gap in the demand and supply chain. The field might be expanding and organizations being eager to embrace the power of data, but, the dearth of professionals is posing a big problem which is why the companies in dire need of trained workforce are taking the salary graph higher to lure talent.

However, there are courses available such as business analyst training delhi, that are aimed at training up the new generation of geeks to handle the big data, thereby helping them carve out successful career avenues.

What are the trending jobs in this sector?

Data scientist

A data scientist basically works with a business organization to process raw data, cleaning, analyzing the data to detect patterns that could be of immense value for the organization concerned. A data scientist can play a big role in helping a company decide the next business strategy. They also create algorithms and build machine learning models.  Data Science training can help you be prepared for such a high-profile position.

In the USA, a data scientist can earn upto $1,13,309, while in India it could be ₹500,000 per annum.

Data Engineer

A data engineer is a person who is well versed in programming and SQL, and works with stored data. He basically has to work with data systems and is charged with the responsibility of creating data infrastructure and maintaining it. A data engineer also works to build data pipelines to channelize valuable data to data analysts and scientists fast.

The salary range of a data engineer in the USA could be near $128,722 per annum and in India it could hover around ₹839,565.

Data Analyst

The data analyst is basically the guy who runs the show as he is in charge of manipulating huge data sets. He is involved with the tasks of gathering data and he also creates databases, analytics models,  extracts information and analyzes that to aid in decision making. Not just that but he also needs to present the insight into a format that everybody can grasp.

Having a background in computer science, statistics could give you a great boost along with pursuing business analysis training in delhi.

If you aim to grab this job then you could expect a pay around $62,453 in United States. In India that number might be around ₹419135 on average.

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BI Analyst

A BI Analyst has to put his entire focus on analyzing data in order to identify the potential areas for a company to prosper along with the main obstacles standing in their way to success. They have to update the database on a continuous basis along with monitoring the performance of rivals in the field concerned.

Along with possessing sharp business acumen, he must be proficient in data handling. He basically offers data-driven insight while donning the role of a consultant.

A background in computer science or, business administration, statistics, finance could work in your favor if only you can couple that with big data courses in delhi.

A skilled BI Analyst could expect a pay around $94906 in the USA, and in India they might get upto ₹577745.

There are more lucrative job opportunities and exciting job roles awaiting the next generation of professionals that can help them build a highly successful career. Regardless of which background they hail from undergoing a Data Science course can push them in the right direction.

 


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How Legal Analytics Can Benefit Law Firms?

How Legal Analytics Can Benefit Law Firms?

As different sectors are waking up to realize the significance of big data, the law firms are also catching up. After all it is one of the sectors that have to deal with literally massive amounts of data.

The popularity of legal analytics software like Premonition is a pointer to the fact that even though the industry was initially slow on the uptake, it is now ready to harness the power of big data to derive profit.

 So what exactly is legal analytics?

Legal analytics involves application of data analysis to mine legal documents and dockets to derive valuable insight. Now there is no need to confuse it with legal research or, to think that it is an alternative to the popular practice. Legal analytics is all about detecting patterns in past case records to enable firms strategize better in future. It basically aims to offer aid in legal research. Training received in an analytics lab could help a professional achieve proficiency.

Legal analytics platform combines sophisticated technologies of machine learning, NLP. It goes through past unstructured data and via cleaning and organizing that data into a coherent structure it analyzes the data to detect patterns.

How law firms can benefit from legal analytics?

Law firms having to deal with exhaustive data holding key information can truly gain advantage with the application of legal analytics. Primarily because of the fact it would enable them to anticipate what the possible outcome might be in order to strategize better and increase their chances of turning a case in their favor. Data Science training could be of immense value for firms willing to adopt this technology.

Not just that but implementation of legal analytics could also help the law firms whether big or, small run their operations and market their service in a more efficient manner and thereby increasing the percentage of ROI.

The key advantages of legal analytics could be as followed

  • The chances of winning a case could be better as by analyzing the data of past litigations, useful insight could be derived regarding the key issues like duration, judge’s decision and also certain trends that might help the firm develop a smarter strategy to win a particular case.
  • Cases often continue for a long period before resulting in a loss. To save money and time spent on a particular case, legal analytics could help lawyers decide whether to continue on or, to settle.
  • Often legal firms need to hire outside expertise to help with their case, the decision being costly in nature must be backed by data. With legal analytics it would be easier to go through data regarding a particular candidate and his performance in similar cases in the past.
  • There could be a significant improvement in the field of operational efficiency. In most of the situations lawyers spend huge amount of time in sorting through case documents and other data. This way they are wasting their time in finding background information when they could be spending time in offering consultation to a potential client and securing another case thereby adding financial benefit to the firm. The task of data analysis should better be handled by the legal analytics software.  
  • At the end of the day a law firm is just another business, so, to ensure that the business operations of the firm are being managed with efficiency, legal analytics software could come in handy. Whether it’s budgeting or, recruiting or retaining old staff valuable insight could be gained, which could be channeled to rake in more profit.

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There has been an increase in the percentage of law firms which have adopted legal analytics, but, overall this industry is still showing reluctance in fully embracing the power. The professionals who have apprehension they need to set aside the bias they have and recognize the potential of this technology. May be they should consider enrolling in a Data analyst training institute to gain sharper business insight.

 


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A Quick Guide to Data Mining

A Quick Guide to Data Mining

Data mining refers to processing mountainous amount of data that pile up, to detect patterns and offer useful insight to businesses to strategize better. The data in question could be both structured and unstructured datasets containing valuable information and which if and when processed using the right technique could lead towards solutions.

Enrolling in a Data analyst training institute, can help the professionals involved in this field hone their skills. Now that we have learned what data mining is, let’s have a look at the data mining techniques employed for refining data.  

Data cleaning

Since the data we are talking about is mostly unstructured data it could be erroneous, corrupt data. So, before the data processing can even begin it is essential to rectify or, eliminate such data from the data sets and thus preparing the ground for the next phases of operations. Data cleaning enhances data quality and ensures faster processing of data to generate insight. Data Science training is essential to be familiar with the process of data mining.

Classification analysis

Classification analysis is a complicated data mining technique which basically is about data segmentation. To be more precise it is decided which category an observation might belong to. While working with various data different attributes of the data are analyzed and the class or, segments they belong to are identified, then using algorithms further information is extracted.   

Regression analysis

Regression analysis basically refers to the method of deciding the correlation between variables. Using this method how one variable influences the other could be decided. It basically allows the data analyst to decide which variable is of importance and which could be left out. Regression analysis basically helps to predict.  

Anomaly detection

Anomaly detection is the technique that detects data points, observations in a dataset, that deviate from an expected or, normal pattern or behavior. This anomaly could point to some fault or, could lead towards the discovery of an exception that might offer new potential. In fields like health monitoring, or security this could be invaluable.

Clustering

This data mining technique is somewhat similar to classification analysis, but, different in the way that here data objects are grouped together in a cluster. Now objects belonging to one particular cluster will share some common thread while they would be completely different from objects in other clusters. In this technique visual presentation of data is important, for profiling customers this technique comes in handy.  

Association

This data mining technique is employed to find some hidden relationhip patterns among variables, mostly dependent variables belonging to a dataset. The recurring relationships of variables are taken into account in this process. This comes in handy in predicting customer behavior, such as when they shop what items are they likely to purchase together could be predicted.

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Tracking patterns

This technique is especially useful while sorting out data for the businesses. In this process while working with big datasets, certain trends or, patterns are recognized and these patterns are then monitored to draw a conclusion. This pattern tracking technique could also aid in identifying some sort of anomaly in the dataset that might otherwise go undetected.

Big data is accumulating every day and the more efficiently the datasets get processed and sorted, the better would be the chances of businesses and other sectors be accurate in predicting trends and be prepared for it. The field of data science is full of opportunities now, learning Data science using python training could help the younger generation make it big in this field.

 


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Retail Therapy Powered By AI

Retail Therapy Powered By AI

Retail has been one of those smart sectors that embraced the power of AI technology to offer a personalized shopping experience to the customers. Let’s have a look at how AI has been a great tool in helping the stores rake in money.

 Be it smart product recommendations by analyzing shopping patterns, or, offering better inventory management solutions today’s retailers are doing it just right. The sector needs to focus on training their employees, as undergoing customer market analysis courses is of paramount importance.

Offer personalized product recommendations

This has been one of the most revolutionary changes in the e-commerce industry. With AI-powered technology  retailers can offer personalized product recommendations to the customers. Using smart tools they can analyze the shopping preferences, shopping patterns of a customer as well as their browsing history.

The data provides them with valuable insight which they apply to recommend products following that specific customer need. By doing so, they can retain customers and experience a better conversion rate. Tools such as  Stitch Fix,  Boomtrain are carrying out this task successfully to recommend products that suit customer whimsies.

Smarter inventory management

Inventory management is one of the key areas the retailers have to focus on. Previously they would just stock up on items without having access to any valuable customer data. Now that they can sift through big data, they can analyze past trends and could predict what upcoming trends are to look out for. Being armed with data they now make decisions accordingly.

 In fact, to ensure that there is no gap in the supply chain robots are being put to use. Self-scanning robots used by Walmart could be a case in point here. These robots look for items that need restocking. Some stores are going one step further to use algorithms to analyze receipts to find out which products are in most demand and they restock accordingly.

Virtual assistants taking care of customers

Customers have no access to virtual assistants, chatbots who not only offers constant support but, also interacts with them offering personalized recommendations, as these bots are powered with NLP technology, they are more intuitive and capable of engaging with customers. In fact, with automation being available, sending a faster response to customer queries has also become more efficient. Navvi is a robot that handles customers along with handling other responsibilities.

Enabling shoppers to take immediate action

Any average person these days spends a good amount of time browsing through social media platforms, different sites which more often than not are used as advertising platforms. So, when a prospective customer finds something interesting, they check it out and then they go on to something else and later might forget about it.

But with AI-powered tools like Lens feature, they can capture the image of the product they like and search for it, thereby ensuring that they can embark on their shopping quest. This feature was initially introduced by Pinterest. With further application of deep learning for computer vision with python, there could be more developments in the field.

Taking chaos out of shopping with smart solutions

When buyers visit a store physically or, virtually they usually browse through scores of products to find what they need. Oftentimes they have difficulty locating the product they had selected online in the physical store. But, with a unique tool like Amazon Go, they can completely be at ease.

They can select the items and put in a virtual basket and when they enter the physical store they can easily track the items they had previously selected and that’s it. No complications involved and they enjoy seamless shopping experience. Zara takes a step further and deploys robots who fetch the product ordered and delivers it. 

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Identifying prospective leads

AI has introduced some exclusive features such as face recognition, which is being now utilized by retailers to target potential leads. This is leading to a seamless merger of experience one might get in a physical and virtual store. Face recognition feature is being used to find out which products customers are spending time on in the store and based on that, recommendations are being sent online.

The shoppers are no doubt having the time of their lives enjoying this digital shopping experience, they are now able to find and buy products they need instead of wasting money on something random. The retail sector is all set to take the next big leap with AI. Retail Analytics Courses are going to be in demand as the sector needs personnel who are proficient in data handling.

 


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Why Manufacturing Companies Should Implement AI?

Why Manufacturing Companies Should Implement AI?

Over the last couple of years we have witnessed an exponential growth in the AI domain. The expansion of AI along with its various subsets are being acknowledged and adopted by different sectors to garner benefits from its various applications.

The manufacturing companies are among those few smart decision makers who were quick to realize the deficiencies present in their current system, and how implementing AI technology could help them address those issues. Retail Analytics Courses are being designed to enable the future professionals to better handle the challenges of the sector.

The key challenges in manufacturing

Before we can proceed to discuss the ways AI is being incorporated in manufacturing, we need to have a thorough understanding of what are the key problem areas this sector faces on a regular basis to realize how AI can tackle those issues.

Operational efficiency, operational safety, inventory control, maintaining product quality, lower operational costs and demand forecasting are some of the issues the companies basically deal with.

Now have a look at how incorporating AI can benefit the companies and in which ways

Ensuring product quality

It is of utmost importance for any manufacturer to ensure that the products are absolutely flawless. So, the products undergo different stages of checking by trained and experienced professionals. But, despite so much precaution being taken faulty products do make their way into the market resulting in customer complaints and the company having to recall the product line. This could be a damaging factor for the brand.

However, with smart sensors in place, even tiniest of errors could easily be detected. Machine vision can scan the products when they are in the production stage and after spotting a problem sends alerts. Professionals having a background in computer vision course python, would be assets for this sector. Nokia’s machine learning based video application can be an excellent case in point as it allows to detect and rectify mistakes in real-time.

Achieving better maintenance standards

Asset failure is one of the key issues that bug manufacturers, due to untimely upkeep and lack of proper maintenance strategies, machines can breakdown often bringing the whole production process to a standstill mode.

Predictive analysis can solve this issue and ensure enhanced operational efficiency. It involves the application of analytics, sensors to keep the machines in check on a regular basis so as to detect any problem areas that need to be repaired or, replaced. This ensures that machine downtime does not impact the production process in any which ways and this also extends life span of machines. Roland Busch, Thales SA, are some of the companies that have successfully implemented and benefited from predictive maintenance technology.

Achieving efficiency in designing process

AI powered technology can definitely boost the designing procedure by taking the whole assumption factor out of the process. Predicting consumer behavior and deciding what products customers are looking for to come up with a design that matches that particular criterion is essential. A degree in customer marketing analysis training could enable a professional be proficient in this job.

Generative design software takes hassle out of the design process, it basically processes data regarding the criteria, different parameters, restrictions, time and budget constraints and offers solutions on the basis of that and also offers insight regarding which design might work best.

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Prioritizing security

Ensuring safety of the workers in any manufacturing unit is of utmost importance. Despite taking precautions and safety measures being in place accidents occur due to human error.

To minimize the risk factors AI powered industrial robots can be used in the plants and manufacturing units. The bots will process real-time data and analyze that to minimize risk in a hazardous work situation where human workers could be vulnerable. Since, these bots would be able to analyze data with precision there would be less room for errors.

Manufacturing companies are already applying AI techniques to ensure safe and efficient production environment. The hybrid workforce comprising human and robots , has already become a reality, in future more tasks could be allotted to robots to automate production process and reducing operational costs.

In order to retain jobs in the coming future one has to undergo specialized training such as deep learning for computer vision with python to land a job, because no matter how you look at it the future certainly belongs to AI.

 


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Application of Data Science in Healthcare

Application of Data Science in Healthcare

In today’s data-driven world,  it is hard to ignore the growing need for data science, as businesses are busy applying data to devise smarter marketing strategies and urging their employees to upgrade themselves. Data Science training is gaining ground as lucrative career opportunities are beckoning the younger generation.

So, it is not surprising that a crucial sector like healthcare would apply data science to upgrade their service. Health care is among one of the many sectors that have acknowledged the benefits of data science and adopted it.

The Healthcare industry is vast and it comprises many disciplines and branches that intercross generating a ton of unstructured data which if processed and analyzed could lead to revolutionary changes in the field.

Here is taking a look at how the industry can benefit by adopting data science techniques

Diagnostic error prevention

No matter what health issues one might have, accurate diagnosing is the first step that helps a physician prescribe treatment procedure. However, there have been multiple cases where a diagnostic error has led to even death. With the implementation of data science technology, it is now possible to increase the accuracy of the procedures as the algorithm sifts data to detect patterns and come up with accurate results.

Medical imaging procedures such as MRI, X-Ray can now detect even tiniest deformity in the organs which were erstwhile impossible, due to the application of deep learning technology.  Advanced models such as MapReduce is also being put to use to enhance the accuracy level.

Bioinformatics

 Genomics is an interesting field of research where researchers analyze your DNA to understand how it affects your health. As they go through genetic sequences to gain an insight into the correlation, they try to find how certain drugs might work on a specific health issue.

The purpose is to provide a more personalized treatment program. In order to process through the highly valuable genome data, data science tools such as SQL are being applied. This field has a vast scope of improvement and with more advanced research work being conducted in the field of Bioinformatics, we can hope for better results.  Researchers who have studied Data science using python training, would prove to be invaluable assets for this specific field.

Health monitoring with wearables

Healthcare is an ongoing process, if you fall ill, you get yourself diagnosed and then get treatment for the health condition you have. The story in most cases does not end there, with the number of patients with chronic health problems increasing, it is evident that constant monitoring of your health condition is required to prevent your health condition from taking a worse hit.  Data science comes into the picture with wearables and other forms of tracking devices that are programmed to keep your health condition in check. Be it your temperature or, heartbeat the sensors keep tracking even minute changes, the data is analyzed to enable the doctors take preventive measures, the GPS-enabled tracker by Propeller, is an excellent case in point.

Faster approval of new drugs

The application of data science is not restricted to only predicting, preventing, and monitoring patient health conditions. In fact, it has reached out to assist in the drug development process as well. Earlier it would take almost a decade for a drug to be accessible in the market thanks to the numerous testing, trial, and approval procedures.

But, now it is possible to shorten the duration thanks to advanced data science algorithms that enable the researchers to simulate the way a drug might react in the body. Different models are being used by the researchers to process clinical trial data, so, that they can work with different variables. Data Science course enables a professional to carry out research work in such a highly specialized field.

Data Science Machine Learning Certification

In the context of Covid-19

With the entire world crippling under the unprecedented impact of COVID-19, it is needless to point out that the significance of data science in the healthcare sector is only going to increase. If you have been monitoring the social media platforms then you must have come across the #FlattenTheCurve.

The enormity of the situation and erroneous data collection both have caused issues, but, that hasn’t deterred the data scientists. Once, the dust settles they will have a mountainous task ahead of them to process through a massive amount of data the pandemic will have left behind, to offer insight that might help us take preventive measures in the future.

The field of data science has no doubt made considerable progress and so has the field of modern healthcare. Further research and collaboration would enable future data scientists to provide a better solution to bolster the healthcare sector.

 


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